Volume-XI, Issue-I, January 2025 |
| A Sustainable Supply Chain Strategy In The Livestock Industry Through Customer-Focused Leadership Dr. Sabyasachi Sarker, Lecturer, R. P. Shaha Univerity, Narayanganj, Bangladesh Dr. Priyanka Singh, Professor, Manav Rachna International Institute of Research and Studies, Haryana, India |
Received: 25.12.2024 | Accepted: 25.01.2025 | Published Online: 31.01.2025 | Page No: 147-157 | ||||
DOI: 10.29032/ijhsss.vol.11.issue.01W.016 | |||||||
ABSTRACT | ||
Businesses that deal with livestock are currently expanding at the quickest rate of any industry worldwide. Additionally, by generating livestock-derived goods, Bangladesh's livestock business significantly boosts the country's GDP. The rapid development that eggs, meat, and milk are consumed is rising every day. Since all of these products are perishable, the makers generally adhere to a high standard of food security up until the point at which the consumers consume the product. Businesses that focus on livestock mostly sell raw meat, eggs, milk, and items manufactured from milk. Livestock companies will produce the product and then make it usable for the clients by adhering to a sustainable supply chain management flow. Instead of providing standard customer care, companies should increase customer emphasis on their products by creating them under a sustainable flow. It's essential for businesses and customers to have a successful connection built on a customer-focused relationship via sustainable supply chain management. Every business has the option for clients to provide feedback. It's essential for them to comprehend the test and the clients' preferences. In this industry, vendors' and retailers' opinions are typically sought out. Every customer's purchasing habits are changing daily, thus most businesses are altering their products, and a select few are redesigning them. Through these studies, livestock companies can target the product's demand, its average life cycle, manufacturing focus, and inventory strategy with the aid of this customer-focused leadership. This will support the business plan of sustainable supply chain management practices in the livestock business. Customer-focused leadership is necessary to satisfy the needs of the customer and build stronger customer service. The corporation will be able to delight clients by offering superior service and quality until the product is consumed with the aid of efficient sustainable supply chain management. Keywords: Sustainable Supply Chain Management (SSCM), Supply Chain Management (SCM), Department of Livestock Services (DLS), Consumer Focused Leadership (CFL), Food and Agriculture Organization (FAO). |